About Us

Based in Armagh, Northern Ireland, NetStretch cut through the hype and techno-speak, to offer web sites that are effective, simple to use, easy to understand and navigate. All with the added benefit that they offer fantastic value for money!

We offer our clients a Complete Internet Solution.

From registration of their chosen Domain Name through all the stages that may be required before your new web-site is available to a local and global audience over the world wide web.

Working closely with clients, we believe that the "message" is more important than the "messenger"!

Sites are designed to allow for easy navigation without adding unnecessary pages or distractions, giving the site visitor the information they want as quickly and efficiently as possible.

Site Marketing

SEO review

It is very important than when a search engine crawls your domain it finds your site structured and coded correctly. Our specialist SEO partner will perform a full review of your sites coding structure, use of tags etc., and detail changes that you can make to your site for maximum search engine recognition. Implementing these changes will help improve your sites' visibilty in all the major search engines.

If your site is designed by us, all of these factors will have been taken care when your site was being designed.

SEO Copywriting

Methods of obtaining good Search Engine placement are changing. Not too long ago, all you needed to do was make sure that your site was coded correctly, and that you had a lot of inbound links pointing to your site, and you would be guaranteed good results.

It is no longer that simple. With the ever changing face of Search Marketing, and in an effort to deliver the most relevant and accurate results search engines such as Google now pay strong attention to the copy that is present on your site to help determine the subject matter of your site. It is vital, therefore, that all text on your site is both reader and search engine friendly. Effective use of keywords and keyphrases throughout your text can have a hugely beneficial effect on your search engine rankings. Our specialist SEO partner can provide you with the kind of text that you need.

Every job Our specialist SEO partner does is original and written to order. Our specialist SEO partner does not cut and paste from other sources, as this will get your site tagged as duplicate content. These days, content is king, and having effective and optimised copy on your website is crucial.

Search Engine Submission

While it is true that eventually the search engines will find your site, submitting your site to all the relevant search engines will just speed up the process. Our specialist SEO partner can submit your site to over 200 search engines, including Google, Yahoo, Msn, Altavista, and a lot of the minor engines which act as feeders.

Directory Submissions

One way inbound links are the holy grail of internet marketing. Submitting your site to quality web directories are the best way to do this. Our specialist SEO partner uses a list of 1000 directories that have a good Google pagerank, and Our specialist SEO partner also submits to all the major players such as DMOZ, Google directory etc. As these inbound links are found by the search engines they count as a "vote" for your site, and you will see your site climb the rankings.

Link Partners

Our specialist SEO partner analyse your site and its' content. Our specialist SEO partner then sources a list of potential sites that are seen as related to yours by the search engines. Our specialist SEO partner will then provide you with a list of these sites so that you can contact them and ask for a link exchange. When you exchange links with these sites, search engines will see these links and decide that your site is an authority site on its' subject matter.

Article Submission

Writing good keyword targeted articles related to your industry, and submitting them to article directoies are another excellent way of increasing your sites' exposure. Our specialist SEO partner can write these articles for you, and submit them to a list of 600 quality article sites that Our specialist SEO partner use. Our specialist SEO partner also submit your articles in the form of a press release to some of the major press release sites such as Newswire, Indymedia, and PRGB. If these articles are reprinted elsewhere they will contain a source box which will have a link back to your site, increasing your link popularity, and also visitors to your site.

Blogging

Blogging is an internet phenomenon. Basically, a blog is an online diary. Used correctly, and updated frequently, your blog can be an excellent tool in promoting your business, especially if you sell online.

Our specialist SEO partner is more than happy to set up your blog for you, and show you how to use it. Our specialist SEO partner can also show you how to benefit from other social networking sites such as Myspace.

Google PPC

Pay per click (PPC) advertising on the major search engines should be a major part of your online marketing mix. Our specialist SEO partner can help you design and implement your advertising campaigns on Google and Yahoo, to ensure that you get maximum exposure and return on investment for your budget. Our specialist SEO partner can also monitor your campaigns on a daily basis to ensure that you are getting the most from your marketing campaign.

Google Analytics

Google analytics is an excellent, free tool for monitoring your site traffic. With this tool you can see where your visitors come from, what they do on your site, and how long they spend browsing your site. Our specialist SEO partner can set up your campaign, and train you in how to understand the data that you are presented with. Using this tool correctly can aid you in tweaking your online marketing for optimum results.

Support

Email

To configure most email apps and programs including Outlook, Windows Mail, etc. you should use the following settings:

• In your mail program, go to accounts setup

• Make sure that you select POP3 for account type

• In the Name box, type the name you want others to see when you send a message

• In the E-mail Address box, type the e-mail address for the account you are using (for example, "janedoe@ yourdomain. com")

• Under E-mail Server Names, select the appropriate incoming mail server type (POP3 is the default type), and then type the names of your incoming and outgoing mail servers. These should be as follows:

  Incoming - mail.yourdomain .com (put your web site's domain here)

  Outgoing - Use the same as your incoming server. Contact us for more information about this, if required

• Username - Type your email address eg. you@ yourdomain.com

• The password is as notified to you

• NB. Within you mail program, there will be a setting which refers to Outgoing mail server Authentication. Make sure that this is selected, using the same username and password as the incoming mail server. No "security" (unless you have specifically requested thsi facility)

• Advanced settings, if necessary - Incoming Port No. 110 - Outgoing Port No. 25 - No security (see above) - Leave copy of mail on server for 14 days before deletion.

• If you need any help or have any problems, please contact us.

Planning your web site

The first question to ask yourself is "Why does my business need a website", indeed many businesses when first asked have replied " We were told that we had to have a website" or " The competition has one so we need one". This is one of the most important question to answer as this will determine the direction in which the overall planning process will take. Below are a few reason why you may need a website:

• To advertise your business, products and services
• Inform your customers of latest offers and promotions
• Provide customer services and support
• Display a detailed Business card
• Promote News and events
• Promote your beliefs and ideals or hobbies
• Sell products or services online

SEO - Search Engine Optimisation

PROMISES, PROMISES, PROMISES!

Be careful out there! Lots of people will contact you with promises to get you to the top of Google. Some may do a good job of improving your ranking on Google but NO-ONE can guarantee anything!

Most of the things you need to improve your performance in search engines are things that you can do yourself or we can look after for you at a much lower cost than specialist SEO companies.

Improved Website Performance

High search engine rankings are the lifeblood of any website if you want to get more customers and more sales. It is important to be listed in the top 30 results for your chosen search phrases.

A study about this topic was released in 2006. Key among the findings relating to the current search engine user community is that 62% of search engine users click on a search result within the first page of results, and a full 90% of search engine users will not go further than the third page of results. This means that if you are not listed in those top 30 results, your site will not be found.

It's time to act now

So, you ask, how do I get listed in the first few pages? Well, the answer is internet marketing, also known as SEO, which stands for search engine optimisation -- what it means is to have your website optimised for maximum recognition by the search engines. It prepares your web site to be spidered, indexed and ranked by the major search engines so that when internet users search for your keywords, your website will appear on their results page.

When properly executed, search engine optimisation yields targeted traffic to your site and increases revenues.

Contact us for more information.